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	<title>Iron Way Films &#187; J Luk</title>
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	<link>http://ironwayfilms.com</link>
	<description>Award winning digital filmmakers NYC</description>
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		<title>Original Fare</title>
		<link>http://ironwayfilms.com/original-fare/</link>
		<comments>http://ironwayfilms.com/original-fare/#comments</comments>
		<pubDate>Mon, 31 Mar 2014 19:07:44 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Food & Wine]]></category>
		<category><![CDATA[Home Slider]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Original Fare]]></category>
		<category><![CDATA[Sustainable Living]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=254</guid>
		<description><![CDATA[<p>PBS Food has picked up our exciting adventure series in sustainable food for another season! Join us as Kelly attempts to hunt, forage, and farm her way across the globe in search of the best ingredients our planet... <a class="read-more" href="http://ironwayfilms.com/original-fare/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/original-fare/">Original Fare</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>PBS Food has picked up our exciting adventure series in sustainable food for another season! Join us as Kelly attempts to hunt, forage, and farm her way across the globe in search of the best ingredients our planet has to offer. <a href="http://theoriginalfare.com">Original Fare</a> premiers June 5th 2014 on PBS Food!</p>
<p>Be sure to follow us on <a href="https://twitter.com/ironwayfilms">Twitter</a> &amp; <a href="https://www.facebook.com/pages/Iron-Way-Films/106192679410433">Facebook</a> for recipes, tips, videos, and updates!</p>
<p>In the meantime, check out some of our favorite episodes from Season 1!</p>
<p><iframe src="http://player.vimeo.com/video/70243692?title=0&amp;byline=0&amp;portrait=0&amp;color=ffffff" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p><iframe src="//www.youtube.com/embed/975oHwr6zj4" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p><iframe src="//www.youtube.com/embed/tGkpKjm8HbM?list=PLQMKh4LBO6xOOGgmTtA5ZqMzncKCeh3D5" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/original-fare/">Original Fare</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>National Environmental Education Foundation (NEEF)</title>
		<link>http://ironwayfilms.com/neef/</link>
		<comments>http://ironwayfilms.com/neef/#comments</comments>
		<pubDate>Wed, 19 Feb 2014 19:31:15 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=268</guid>
		<description><![CDATA[<p>We are thrilled to be working with this incredible DC based environmental education organization for their initiative to engage Americans a second each day to better our environment.</p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/neef/">National Environmental Education Foundation (NEEF)</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>We are thrilled to be working with this incredible DC based environmental education organization for their initiative to engage Americans a second each day to better our environment.</p>
<p><iframe src="//www.youtube.com/embed/rhXQ-zKCZdk" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/neef/">National Environmental Education Foundation (NEEF)</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>Participant</title>
		<link>http://ironwayfilms.com/participant/</link>
		<comments>http://ironwayfilms.com/participant/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 20:22:20 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=267</guid>
		<description><![CDATA[<p>Iron Way Films painstakingly created the world of Tommy Hearts Anna by combining traditional 2D cell animation with stop motion 3D models built from paper and wire. All work was photographed with only a few specific effects created... <a class="read-more" href="http://ironwayfilms.com/participant/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/participant/">Participant</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>Iron Way Films painstakingly created the world of Tommy Hearts Anna by combining traditional 2D cell animation with stop motion 3D models built from paper and wire. All work was photographed with only a few specific effects created in post production with after effects. Talented motion animator Jessica Wilson-Silas brought the characters to life, famed illustrator Ryan Cox designed the faces of all the characters, Sam Ita created the 3D pop-up models/character design and set painter Joe Craig painted in the background detail. Together, our team created a unique and raw look to enhance the simple message of hunger in America.</p>
<p><iframe src="//www.youtube.com/embed/0pd-hRh5t3w" height="315" width="560" allowfullscreen="" frameborder="0"></iframe></p>
<p>Support the cause, see the film:<br />
<a href="http://www.takepart.com/place-at-the-table">http://www.takepart.com/place-at-the-table</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/participant/">Participant</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>Benetech</title>
		<link>http://ironwayfilms.com/benetech/</link>
		<comments>http://ironwayfilms.com/benetech/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 19:29:03 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=262</guid>
		<description><![CDATA[<p>To capture the spirit of Benetech and their powerful message, using technology to change the world, required an enigmatic and inspiring spokesperson. Luckily, their founder and CEO Jim Fruchterman was available. We recorded Jim speaking to students at... <a class="read-more" href="http://ironwayfilms.com/benetech/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/benetech/">Benetech</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p><iframe src="http://player.vimeo.com/video/32228971?title=0&amp;byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>To capture the spirit of Benetech and their powerful message, using technology to change the world, required an enigmatic and inspiring spokesperson. Luckily, their founder and CEO Jim Fruchterman was available. We recorded Jim speaking to students at his Alma Mater Stanford and created a video spanning the breadth of achievement a single idea can have to change the world.</p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/benetech/">Benetech</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></content:encoded>
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		<title>Disney Planet Challenge</title>
		<link>http://ironwayfilms.com/disney-planet-challenge/</link>
		<comments>http://ironwayfilms.com/disney-planet-challenge/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 19:05:07 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[disney]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=248</guid>
		<description><![CDATA[<p>We’ve done some incredible work for The Walt Disney Company. It has brought us behind the scenes at the Holiday Bowl (pictured), Winter X-Games, Good Morning America, Pixar, and even Animal Kingdom. But what stands out as the... <a class="read-more" href="http://ironwayfilms.com/disney-planet-challenge/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/disney-planet-challenge/">Disney Planet Challenge</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>We’ve done some incredible work for The Walt Disney Company. It has brought us behind the scenes at the Holiday Bowl (pictured), Winter X-Games, Good Morning America, Pixar, and even Animal Kingdom. But what stands out as the most inspirational journey we’ve ever been on was with Disney’s Planet Challenge.</p>
<p><iframe src="http://player.vimeo.com/video/17374351?byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p><iframe src="http://player.vimeo.com/video/28485770?byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>This national project-based science competition transformed the lives of hundreds of middle school students and their teachers.</p>
<p><iframe src="http://player.vimeo.com/video/18398328?byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>And we didn’t just capture the story of the students. We interviewed leaders in the fields of science and entertainment to expose students to a swath of game-changing career opportunities.</p>
<p><iframe src="http://player.vimeo.com/video/18400276?byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>We also witnessed the incredible journey of some very determined sea turtles after the Gulf oil spill.</p>
<p><iframe src="http://www.youtube.com/embed/rotqhUOWYxU" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/disney-planet-challenge/">Disney Planet Challenge</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></content:encoded>
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		<title>John Hardy</title>
		<link>http://ironwayfilms.com/johnhardy/</link>
		<comments>http://ironwayfilms.com/johnhardy/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 17:16:45 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Home Slider]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[John Hardy]]></category>
		<category><![CDATA[Lifestyle]]></category>
		<category><![CDATA[Luxury]]></category>
		<category><![CDATA[promotion video]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=229</guid>
		<description><![CDATA[<p>IWF goes luxury- join us on our tour of Bali with John Hardy Iron Way Films traveled to Bangkok and Bali in 2012 to document the hand crafted artisanry ingrained within the culture and art of Southeast Asia... <a class="read-more" href="http://ironwayfilms.com/johnhardy/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/johnhardy/">John Hardy</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<h3>IWF goes luxury- join us on our tour of Bali with John Hardy</h3>
<p>Iron Way Films traveled to Bangkok and Bali in 2012 to document the hand crafted artisanry ingrained within the culture and art of Southeast Asia for John Hardy.</p>
<p>Working with John Hardy and their Angela by John Hardy line was a perfect pairing for Iron Way &#8211; as their business values are deeply rooted within their commitment to sustainability. The John Hardy company is an inspiring fixture within their Balinese community and it was an honor to experience their attention to detail not only in the beautiful hand-crafted jewelry they make, but also in their business.</p>
<p>Iron Way developed over five videos for the John Hardy brand, some of which appeared as promotional pieces on QVC.</p>
<p><iframe src="http://player.vimeo.com/video/60111253?title=0&amp;byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/johnhardy/">John Hardy</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></content:encoded>
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		<title>Cisco</title>
		<link>http://ironwayfilms.com/cisco/</link>
		<comments>http://ironwayfilms.com/cisco/#comments</comments>
		<pubDate>Fri, 01 Feb 2013 19:28:16 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=260</guid>
		<description><![CDATA[<p>The work we did in 2010 for Ogilvy&#8217;s &#8216;Togetherists&#8217; campaign is a great example of our ability to tackle a project from any side. Iron Way was tasked with producing the web series and creating original music. This... <a class="read-more" href="http://ironwayfilms.com/cisco/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/cisco/">Cisco</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>The work we did in 2010 for Ogilvy&#8217;s &#8216;Togetherists&#8217; campaign is a great example of our ability to tackle a project from any side. Iron Way was tasked with producing the web series and creating original music. This five-part advertising campaign video was featured extensively across the web.</p>
<p><iframe src="http://player.vimeo.com/video/18965096?title=0&amp;byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/cisco/">Cisco</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>National Academy of Engineering</title>
		<link>http://ironwayfilms.com/national-academy-of-engineers/</link>
		<comments>http://ironwayfilms.com/national-academy-of-engineers/#comments</comments>
		<pubDate>Fri, 01 Feb 2013 19:05:33 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=250</guid>
		<description><![CDATA[<p>Blog post by Ben Jervey If you were trying to peg the most overlooked, under appreciated profession out there, you couldn&#8217;t do any better than engineers. If the world were fair, engineers would be held up in as... <a class="read-more" href="http://ironwayfilms.com/national-academy-of-engineers/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/national-academy-of-engineers/">National Academy of Engineering</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>Blog post by Ben Jervey<br />
If you were trying to peg the most overlooked, under appreciated profession out there, you couldn&#8217;t do any better than engineers.</p>
<p>If the world were fair, engineers would be held up in as high esteem as doctors and designers and architects and athletes and all those other &#8220;sexy&#8221; professions. But the world isn&#8217;t fair, and so these noble designers of our entire technological world are shrugged off as geeks carrying graphic calculators, toiling away on the back ends of the world&#8217;s systems.</p>
<p>You might not think of engineers when you think of so many conveniences that we take for granted in modern life &#8212; the electric grid, air travel, safe food and water supplies or the internet &#8212; but you certainly should. Without engineers, we&#8217;d be stuck (quite literally) in the Stone Ages. Next time you flip on your light or start your car or swipe your credit card at the supermarket or post a picture to Facebook, thank an engineer. In reality, engineers aren’t “just” number crunching, systems-balancing dorks, they’re the true explorers and artists, inventors and changemakers of the 21st nCentury. Explorers like <a href="http://www.deepflight.com/about/team" target="_blank">Graham Hawke</a>, badass who has designed and built a new generation of underwater vessels that have absolutely changed the way that man experiences the deep seas (None other than James Cameron tapped Hawke to help with his 3-D Imax film, “Aliens of the Deep.”) Artists like Ed Catmull, who founded a fun little movie company you may have heard of &#8212; Pixar. Inventors and changemakers like Frances Arnold, who has figured out how to control evolution to create advanced biological systems that can be used for all kinds of good things, like sustainable carbon-free transportation fuels.</p>
<p>There&#8217;s a bigger problem plaguing engineering than just bad branding. America isn’t producing nearly enough of these crucial engines of societal progress.</p>
<p>Let&#8217;s travel back for a moment to 1957. If America had responded to the Soviet launch of Sputnik with the science and engineering ambivalence that we have today, we would not only have lost the space race, but also would&#8217;ve lagged behind in all the technologies and industries that fueled the past half century of economic growth.</p>
<p>The National Academy of Engineering just launched a program that will hopefully give give American engineering a much-needed shot in the arm. The Grand Challenges for Engineering is a group of 14 big challenges that need to be solved to ensure a safe, secure, prosperous future.</p>
<ul>
<li>Make solar energy economical</li>
<li>Provide energy from fusion</li>
<li>Develop carbon sequestration methods</li>
<li>Manage the nitrogen cycle</li>
<li>Provide access to clean water</li>
<li>Restore and improve urban infrastructure</li>
<li>Advance health informatics</li>
<li>Engineer better medicines</li>
<li>Reverse-engineer the brain</li>
<li>Prevent nuclear terror</li>
<li>Secure cyberspace</li>
<li>Enhance virtual reality</li>
<li>Advance personalized learning</li>
<li>Engineer the tools of scientific discovery</li>
</ul>
<p>Wow. I’m not sure “Grand&#8221; is strong enough a term. Solve any of these, and the world is a heck of a better place. Solve them all, and we’re halfway to Utopia.</p>
<p>In the meantime, engineers are just going to have to accept that the American public isn’t going to fetishize them like, say, the Tom Bradys and Kayne Wests and Kim Kardashians of the world. Until America gets its priorities straight, I guess they’ll have to content themselves with secure, in demand, high paying jobs that fundamentally change our reality and improve our world every day.</p>
<p><iframe src="http://player.vimeo.com/video/37185684?title=0&amp;byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p><a href="http://vimeopro.com/iwf/national-academy-of-engineering">&gt; See the entire game changing series here</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/national-academy-of-engineers/">National Academy of Engineering</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>Safehorizon</title>
		<link>http://ironwayfilms.com/safehorizon/</link>
		<comments>http://ironwayfilms.com/safehorizon/#comments</comments>
		<pubDate>Sat, 19 Jan 2013 19:33:31 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=273</guid>
		<description><![CDATA[<p>In 2011, we created a PSA for NYC’s most effective non profit for victims of violence and abuse allowed us to dig deep and find the hopeful, empowering message that they needed to communicate. Using all volunteer actors... <a class="read-more" href="http://ironwayfilms.com/safehorizon/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/safehorizon/">Safehorizon</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>In 2011, we created a PSA for NYC’s most effective non profit for victims of violence and abuse allowed us to dig deep and find the hopeful, empowering message that they needed to communicate. Using all volunteer actors and real employees we were able to capture a heartfelt and realistic snapshot of Safe Horizon and the lives they are able to touch.</p>
<p><iframe src="http://player.vimeo.com/video/43627583?byline=0&amp;portrait=0" height="360" width="640" allowfullscreen="" frameborder="0"></iframe></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/safehorizon/">Safehorizon</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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		<title>NRDC</title>
		<link>http://ironwayfilms.com/nrdc/</link>
		<comments>http://ironwayfilms.com/nrdc/#comments</comments>
		<pubDate>Tue, 01 Jan 2013 19:31:58 +0000</pubDate>
		<dc:creator><![CDATA[J Luk]]></dc:creator>
				<category><![CDATA[Other]]></category>

		<guid isPermaLink="false">http://dev.ironwayfilms.com/?p=270</guid>
		<description><![CDATA[<p>Iron Way started out eight years ago on a single camera filming rock stars at South by Southwest, Kokua, Bonnaroo, and Lollapalooza. Our purpose was to capture the intersection between art and environment, Cause and Lifestyle. This was... <a class="read-more" href="http://ironwayfilms.com/nrdc/">Read More</a></p>
<p>The post <a rel="nofollow" href="http://ironwayfilms.com/nrdc/">NRDC</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
]]></description>
				<content:encoded><![CDATA[<p>Iron Way started out eight years ago on a single camera filming rock stars at South by Southwest, Kokua, Bonnaroo, and Lollapalooza. Our purpose was to capture the intersection between art and environment, Cause and Lifestyle. This was for IWF founder, Kelly’s, youth save the environment project &#8220;Its Your Nature&#8221;.</p>
<p>Sadly, much of our raw footage has since been lost. But some bits still remain. Featuring Jack Johnson, Ben Harper, Modest Mouse, Scissors for Lefty, Saul Williams, ?uestlove and many many more!</p>
<p><iframe src="http://www.youtube.com/embed/NNEAoYZkykY?rel=0" height="480" width="640" allowfullscreen="" frameborder="0"></iframe><br />
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<p>The post <a rel="nofollow" href="http://ironwayfilms.com/nrdc/">NRDC</a> appeared first on <a rel="nofollow" href="http://ironwayfilms.com">Iron Way Films</a>.</p>
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